How You Can Choose the Right Life Insurance Company

By Rob Sabo on April 15th, 2010

The Insurance Information Institute (III) reports that there are more than 1,000 life insurance companies in the United States--so how do you pick the right one?

Let's examine some of the main factors to consider when buying life insurance to try and winnow out the company that's best for you.

Examine Financial Solvency

Buying life insurance is a long-term financial commitment--for you and the insurance company. When selecting an insurer you should choose a company that's been in business for a while, and that is likely to be financially sound in the future.

There is no federal guarantee for insurance, as there is for banks and credit unions. Fortunately, there are four organizations that provide ratings on the financial health of major insurance companies:

Life Insurance Premiums

Not all insurance policies are underwritten equally. Premiums vary greatly among companies, so it's best to get life insurance quotes from at least five agents or companies.

When gathering quotes and making life insurance comparisons, be sure that you are comparing apples to apples--coverage amounts and term limits should be the same for each quote. You should also examine the insurance coverage for features that may cost big bucks down the road. Some life insurance policies offer a guaranteed renewable feature, while other policies may require you to pass a medical exam to renew your term life insurance policy.


If you need advice or want to make changes to your life insurance policy, you want your questions addressed in a timely and efficient manner. Make sure your life insurance agent is someone with whom you feel comfortable and confident.

Just like any business decision, it pays to do your due diligence when gathering life insurance quotes. You should research and carefully consider the benefits of different life insurance companies. As a result of your investigation, you should get accurate life insurance quotes from reputable companies that may serve your life insurance needs.

Get Free Life Insurance Quotes
Enter Zip code :
Featured Insurance Quote
Facebook 470 flares Google+
470 flares ×